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Banner image of Hydroponic magic at your fingertips ðŸŒą

Hydroponic magic at your fingertips ðŸŒą

This is your ticket to a greener, tastier future! The African Grower initiative, proudly supported by the Mr Price Foundation's agri-programme HandPicked, is creating a new generation of sustainable agripreneurs and homegrowers using hydroponic technology and vertical farming. You don't have to be a big-time farmer to keep your plate full and your city green — with African Grower, you're the boss, even if your space is as small as a balcony or rooftop. Sustainability has never been this easy and resource-efficient. Set up, plant, water, grow & harvest! 🌍

Easy peasy ðŸŠī — Homegrown hydroponics

African Grower is a simple but brilliant vertical hydroponic system that can grow herbs and veggies in a water-wise way. No running water or electricity is required and a controlled environment means your plants will grow faster without being heavy on resources. Fully equipped with everything you need to start your sustainable home-growing journey!

I can grow
Local & sustainable

A brighter future âœĻ — Local & sustainable

The African Grower initiative empowers aspiring home farmers in underprivileged areas by nurturing agricultural skills and entrepreneurship. At HandPicked CityFarm, a rooftop garden initiative at Kenilworth shopping centre in Cape Town, the African Grower is used to grow fresh produce which is shared with local NGOs and sold to mall restaurants. With every African Grower sold, a percentage is donated to the initiative, helping pave the way to a brighter, more sustainable future!

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