The Great British Food Fight
The UK’s Channel Four is running a season of programmes exploring the issues around the food that the British eat.
Heston Blumenthal, Hugh Fearnley-Whittingstall, Jamie Oliver and Gordon Ramsay will be celebrating the best of British food and exploring issues around animal welfare in a number of hard-hitting films.
I absolutely loved the trailer for this “campaign” – if you know these guys, which you should - you will agree that the Ad does an excellent job in portraying their unique little quirks.
Check it out: